Give(away) and you shall receive

When you want somebody to do something, encourage it by giving them something in return. It's a lot easier to get somebody to do something when there's a prize involved.

Basically, bribe them. For instance, when I wanted to promote The Complete Creative, I launched a Masterclass giveaway. This is the landing page I created using Kingsumo.

As you can see, It encouraged people to sign up for the mailing list because they might win something. Additionally, they were added to my mailing list for The Complete Creative, and I targeted the giveaway to attract my perfect customer.

And then it encouraged them to like the Facebook page, follow the blog, subscribe on Youtube, etc, by giving them extra entries for doing so. You can see the extra bribes I offered below.