Every way I ever found money for my business

Photo by Vu Nguyen on Unsplash

This is a story about money, and how to find it. It starts with a story set in my lean years when I just went to press on a new print run for Wannabe Press’s two most popular books.

We spent $8,500 to get 3,000 copies total: 2,000 copies of Katrina Hates Dead Shit and 1,000 copies of Ichabod Jones: Monster Hunter. This is not something we did lightly. We agonized over buying more books, but the truth is that we were spending too much and needed to reign in book costs. This was the only way to do that in the long run.

Since we’ve gone to press I’ve been telling people about my decision and the reactions have been consistent across the board. I’ve heard things like “I wish I had $8,000 to spend just on books,” or “I don’t have $8,000 to spent on books.” To which I always responded; “You think I have $8,000 to spend on books?”

Newsflash: I didn’t have $8,000 to spend on books. I didn’t have $8,000 to spend. Period. I worked on very low margins and every dollar …